If you are a doctor who owns an online medical business, you must know just how much worth patient reviews carry. 77% of patients seek reviews from other existing patients on an online medical business site before choosing it for its medical services.
While you can just simply ask patients to leave reviews, having a full strategy and system designated for asking, receiving, and showcasing patient reviews is the best way to get their full potential. A fantastic way to get patient reviews is by making a profile for your medical business and gaining credibility on it so patients can look you up.
There are numerous online review sites where you can showcase your medical services or your medical business. Online review sites are now a necessary stop for potential patients before seeking out a medical business’s services.
Why Should You Choose A Medical Review Site For Reviews?
To keep a successful online medical business, everything must be sorted and assigned. Similar to how each specific page on a medical site has its categorized purposes, patient review sites do the same. They are a great way to keep your patient reviews sorted, ranked, and on display for other potential patients seeking you out. Not only does it give a good impression of having your medical business name on a review site but it also builds trust and credibility in the eyes of potential patients.
The Most Popular Patient Medical Review Sites
Since it is such a developing aspect of medical marketing and more review sites are coming up everywhere. However, it is essential for your medical business to pick the most credible and popular review sites with the largest patient traffic online to get the most out of your reviews.
Healthgrades is a very popular site among doctor review sites that gets the almost 20 million guests patient traffic looking for medical services. Not only does it host such large patient traffic, but HealthGrades also has an accessible database of doctors, medical businesses, hospital profiles, etc.
HealthGrades provides 5-star reviewing criteria with 5 stars being a top review like many other patient review sites. This patient review site begins analyzing a patient’s review by picking only the credible ones to have on display. To begin with, you must create a profile for your medical business on this site to achieve patient reviews. It ranks the keywords and gives a score out of 100 to show just how much a medical business matches the search results.
The second most popular and credible patient review site, CareDash plans to make online medical business data more straightforward and accessible for patients to leave reviews on them. While using CareDash, Patients can look up the “strengths” of an online medical business and see their credibility while also having the option to leave a review there for it if they have used the medical business’s services.
CareDash is centered around openness and inclusivity to all patients. On the search results, CareDash offers medical businesses and specialists when patients look them up by how much they match the patient’s search index. It also showcases a medical business’s reviews as the highlighted part of a patient’’s search result.
Similar to HealthGrade, you have to create a profile for your online medical business to get reviews on CareDash. By creating a profile of it, you ensure the chance of patients looking you up on this site and leave their reviews so they can be on display with your profile for other potential patients to see.
This is essentially one of the most popular review sites that online medical businesses use to gain patient reviews. At WebMD, patients rate online medical businesses on how well they offer treatments and medical services. WebMD doesn’t just have a single 5-star rating framework.
It allows patients to give a general rating about their experience which is why most medical businesses use it, however, it also allows them to give a star rating if that is what they want. WebMD incorporates Google results, which may incorporate other clinical practices, over the profile query items. It shows other online medical businesses in a sidebar directly on another medical business’s full profile page.
Still, you must have a profile to get reviews on it by patients. While most patients often use WebMD as a patient discussion and debate board, it is essentially a patient review site that offers credible medical business to patients allowing them to share their experience with them.
Though it is still isn’t a “proper” site for reviews, Facebook is one of the quickest developing patient review platforms online for medical businesses. To enable patient reviews on your profile on Facebook, you can fill out the Facebook Reviews application, which will make a Reviews tab directly on your medical business page where patients can seek out and leave their reviews. While seeking out reviews on other sites can be quite tedious for patients, with Facebook, patients often already have their accounts on it, so leaving and seeking out patient reviews is quite effortless and easy for patients. While you can use Facebook for your SMM campaigns and content strategy, it can also be used for purposes of acquiring patient reviews.
Google My Business
Possibly, the biggest patient review tool that almost all online medical businesses use, Google My Business is a great tool for utilizing the advantage of Google Search and Google Maps data and acquiring patient reviews. A recent study found out that 98% of patients pick a medical business if it is ranked on the top five on Google My Business index lists.
You need to certify your patient reviews for online medical business on Google My Business to enable patient reviews on it. While it is a great tool for acquiring and showcasing patient reviews, making a profile on Google My Business is a great way to earn credibility and improve your online standing for your medical business.
Patient Medical Review Sites Are Profitable For Your Medical Business
To earn the trust of your potential patients, you must have the reviews of your existing patients on display. While having them on your site is great, using patient review sites is a much more profitable and credible option for your medical business.